About us

Our story

Hi, my name is Alyona, a person behind moods by A. 

Let me share a little story with you – it's about how I, Alyona, transformed from soaring the skies as a flight attendant to crafting the versatile jewellery with moods by A. Growing up, I always had a flair for fashion and jewellery; it was like my own little world of glitter, gems, pearls and dreams. But life had different plans, and I found myself jet-setting as a flight attendant, a job that let me explore various cultures and styles across the globe.

You know, being a flight attendant isn't just about the travel; it's about connecting with people, places, and their unique expressions. Every country I visited, every culture I experienced, added a little more to my understanding of style and aesthetics. This exposure was like gathering pieces of a puzzle, which slowly but surely, helped me rediscover my childhood passion for fashion and jewellery.

So, here's where the fun begins! I decided to channel all these inspirations into creating my own line of jewellery – moods by A.

Why 'moods'? Well, it's all about versatility and adaptability. The idea is simple yet fascinating: jewellery that you can wear in numerous ways, fitting your mood, style, or the occasion. It's like waking up to a new piece of jewellery every day!

moods by A is more than just a brand; it's a reflection of my journey and the myriad of emotions and experiences I've collected over the years. Each piece is designed to be convertible, symbolizing the many facets of our lives and personalities. It's for those days when you want to feel bold, the moments you wish to be subtle, and everything in between.

moods by A is an avenue for everyone to express themselves in diverse and dynamic ways.

So, what do you think? Ready to explore the many 'moods' you can create with a little sparkle from moods by A?

Different moods - different you.

Welcome to the world of moods by A. We’re here to make sure your jewellery keeps up with your ever-changing moods, social roles and occasions, making every piece a fun, adaptable addition to your style.

Our collection is all about versatility. Almost every piece of our jewellery is thoughtfully designed to be convertible, allowing you to adapt and wear them in multiple ways.

It is a tool for self-expression, ready to match your mood, style, or occasion, designed to complement the unique and diverse ways you express yourself.

So go ahead, layer, mix and match, and let your accessories do the talking. With moods by A, changing your look is as easy as changing your mood!

Our mission.

Our mission is to curate a world where your jewellery is your canvas for self-discovery and personal style.

Our jewellery pieces are meticulously designed to be not just trendy accessories, but a powerful medium for you to express the diverse facets of your personality. We believe that every mood deserves its own voice, and your jewellery should echo and reflect it.

With moods by A you can effortlessly transform your look, layering, mixing and matching pieces to create a style that mirrors your mood.

In this ever-changing journey of self-discovery, let our jewellery be your trusted companion.